The goal of Kunay Moda Com Propósito (Kunay Fashion With Purpose) is to support young people from traditional communities with fashion. Through training programs focused on the exclusive professional development of youth from traditional Amazonian communities, including Indigenous peoples, riverside communities and others who dream of becoming professional models, our aim is to celebrate their beauty, identity, and cultural values. By doing so, we seek to break stereotypes and promote authentic representation in the fashion industry.

Kunay Moda Com Proposito won the Sustainable Economic Development and Bio-Economy Award, supported by Bemol.